St. George's Favorite Market Is Back — And It's As Fun As Ever |
Discover what makes St. George's Market a beloved community hub and vibrant atmosphere for all. |
Every spring, something special happens at Vernon Worthen Park. Canopies go up, the smell of street food drifts through the warm desert air, and hundreds of St. George residents rediscover what makes their community worth celebrating. That something is MOD the Modern Market — and on April 11th, it's back for its eighth event.
What started four years ago as a simple idea — give small businesses a stage and let the community do the rest — has grown into one of Southern Utah's most anticipated outdoor events. MOD brings together a carefully curated mix of local artisans, independent boutiques, food trucks, and specialty vendors, all under the shared belief that shopping small is worth doing and worth doing well.
"It was created to help small businesses grow," owner Rachell Torgerson says of the market's founding mission. And by all accounts, it's working. Vendors who launched at MOD have gone on to build loyal followings across the region, with the market serving as a launchpad for brands that might never have found their footing otherwise.
This April's event runs from 10 AM to 4 PM at Vernon Worthen Park in the heart of St. George. Admission is free, parking is easy, and the atmosphere — as anyone who's attended before will tell you — is something you can't quite replicate indoors. There's a rhythm to a good outdoor market, a sense of discovery around every booth, and MOD has mastered it.
For the vendors, it's a chance to connect directly with the customers who will champion their work for years to come. For the community, it's a reminder that St. George is home to a remarkable depth of creative and entrepreneurial talent — talent that deserves to be seen, supported, and celebrated.
Spring in Southern Utah doesn't get much better than a Saturday morning with good food, great finds, and the red rocks as your backdrop.
Don't miss it
MOD the Modern Market | Saturday, April 11th | 10 AM – 4 PM Vernon Worthen Park, St. George, UT | Free Admission Follow along: @modthemodernmarket | modthemarket.com |
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Would love to see this go twice a year honestly. Once in spring and maybe once in October when the weather is still nice.
Tom DraperOctober would be perfect honestly. The light is beautiful that time of year and the crowds are usually a little more relaxed than spring.
The red rocks backdrop thing is real. You forget sometimes how pretty that park is until you are just standing there on a nice spring day.
Always cool to have something happening at Vernon Worthen. That park is underused most of the year.
Took my daughter last year and she spent her whole birthday money on handmade stuff. She is already asking when the next one is.
Hope the vendors are actually local and not just people reselling stuff from online wholesale. That tends to happen at a lot of markets.
April weather in St. George is about as good as it gets. 10 to 4 on a Saturday with good food sounds perfect to me.
NathanB.Seriously. April here is the sweet spot before it gets brutal. Perfect time to be outside for a few hours.
Glad something like this exists. A lot of small towns just have the same chain stores everywhere. Nice to see local stuff get a real spotlight.
Rosa FigueroaThat's what I appreciate about it too. You actually find things you can't just order on Amazon. Feels like the town has a real identity when stuff like this exists.
Eight events already? Time flies. I remember when this thing was tiny and now everyone knows about it.
dave_sgutRight? I went to one of the first ones and it was maybe a dozen vendors. The growth has been really cool to watch.
The food trucks are half the reason I go honestly. Last time there was a place doing birria tacos and I still think about them.
Patty W.Birria tacos at an outdoor market with that view in the background honestly sounds incredible. Hoping they come back this year.
Honest question, how crowded does it get around noon? Thinking about going but hate fighting through big crowds.
Carl SimmonsIt picks up around 11 and noon can get pretty busy near the food trucks. If you go early like 10 or 10:30 it's a lot more relaxed and you get first pick of the vendors too.
I bought a pair of earrings from a vendor at one of the earlier MOD events and she now has a full shop downtown. Love seeing that.
jessicaL_utahThat is exactly the kind of story this market was built for. Do you remember her shop name? Would love to check it out.
Free admission and free parking? That alone is reason enough to show up.
Rachell has done such a good job building this up over the years. Really proud to see something like this thrive here in St. George.
Diane HolleyAgreed. Takes a lot of work to keep something like this going and growing. She should be proud of what it's become.
Vernon Worthen is the perfect spot for this. Good shade, easy to walk around, nice vibes.
Been to almost every single one of these and it just keeps getting better. April 11th is already on my calendar.